Paua has dedicated the last few years to researching and developing the ultimate in lightweight, durable and highly protective materials technologies and solutions. Their revolutionary, patent-pending Paua Technology is licensed to leading brands and specialist companies and integrated into a wide range of different products, from bike bags to pallet covers, to provide unrivalled protection and lightweight performance.
Roost worked with Paua early-on to develop a 3D animation which explains how this innovative materials technology works to dissipate impact forces. We also developed a set of animated icons to highlight the exceptional performance characteristics of the material.
What We Did
3D Animation, Motion Graphics